At Meraki we are—first and foremost—investing in ourselves. This isn’t about changing how people buy houses, trying to get people to buy something they don’t need, or reaching more people through “better” advertising; it’s about changing how we work, how we have fun, and how we build relationships that have lasting and resonant value. Meraki is a living, breathing—and hopefully—thriving experiment where we bring our individual experiences, talents, and knowledge together in a collaborative environment to redefine how to build, refine, and revolutionize products and companies.
We are the sum of all our parts; the legacy we want to leave is what drives us to think better, work better, and be better.
The four cornerstones of our work (Lead with Purpose, Design with Intention, Inspire through Value, and Grow with Passion) form the foundation of an expansive approach to product and company creation—from vision to strategy to development to execution.
The “Meraki way” stresses rapid progress without the tension, the friction, and, well the stress of normal methodologies.
It trades the intense and accepted rushing and pushing of traditional product development for an equally agile yet calmer, more disciplined and ultimately more decisive and impactful path to success.
It prioritizes growing rather than stretching.
It emphasizes a holistic and human approach to process and result.
And it does it all in a way that’s mutually beneficial to the team member, the client, and the end user alike.
To ensure partnership with the business—and alignment to their priorities—a disciplined approach to designing and communicating annual planning is critically important.
Improving your team strength qualitatively comes from facilitated learning, encouraging growth, and providing real-time feedback that creates impactful change.
A connected vision, manifested through individual strategies, guides the defining and prioritization of initiatives and milestones.
This is our philosophical approach to adapting to change, innovating faster, and delivering value through building, iterating, and getting our products ready for the market.
People are your greatest asset; designing for success is highly dependent on both having the right people and putting them in the right roles.
A documented process for dealing with tough and unexpected problems that arise—and the group that’s tasked with addressing them.
The idea for Meraki didn’t come through purely theoretical or academic means; it was hard won by our team over the last two decades of work, wins, losses, mistakes, and innovations. We’ve been fortunate to have gained a broad—and equally deep—amount of hands-on experience in every aspect of starting, running, growing, and selling companies in verticals and categories spanning from automotive to health and wellbeing to lifestyle and recreation.
